WE

CREATE

PLEASURE

PREMIUM APPAREL DESIGNED IN THE DOLOMITES MADE IN ITALY

SHOP OUR APPAREL

NO MATTER HOW YOU LIKE TO PADDLE, WE'RE READY WITH THE GEAR TO MAKE YOUR RIDE BETTER. PREMIUM BIKE WEAR 100% MADE IN ITALY

FOR PASSIONATE CYCLISTS, ONLY THE BEST IS GOOD ENOUGH.

RIDE TO WHATS NEXT:

BE DIFFERENT


ready for something new???


THE SHARED ENJOYMENT OF THE SPORT CANNOT BE EXPRESSED BETTER THAN WITH A SMILE ON YOUR FACE. WITH OUR DESIGNS WE WANT TO BRING JOY TO THE STREET THROUGH MORE COLOR AND REFLECT OUR PASSION FOR THIS BREATHTAKING SPORT.



STYLE AND PERFORMANCE COMBINE TO MAKE OUR CUSTOMERS HAPPY. TO GUARANTEE THIS WE USE ONLY THE BEST ITALIAN FABRICS


#WECREATEPLEASURE

 

STYLE MEETS PERFORMANCE

DESIGNED IN OSTTIROL - MADE IN ITALY

Every mood, every moment, every state of mind. What you feel should have an expression in what you wear. Follow your heart and be true to your soul. Everything else will fall into place. 

IW CYCLING WEAR

MADE IN ITALY

LIFESTYLE

EMOTION

NATURE

SUSTAINIBILITY

 BORN IN  OSTTIROL MADE IN ITALY

DEDICATED TO BEING DIFFERENT

Why

us?

WE PRODUCE 100% IN EUROPE AND THUS CONTRIBUTE TO ENVIRONMENTAL PROTECTION.


Our cycling clothing should convey to you the passion that we ourselves are able to experience for this unique and very nature-related sport.


We not only focus on the design, no, Sustainability, quality and the story of the product must also be consistent. It takes a lot of time to bring a product to market in this way, but that is the demand we set ourselves to bring unique & individual cycling clothing to nature-loving cyclists  around the world.


It's the small details that make a product appear interesting.

You can only be one with nature if you feel comfortable on your bike and in your sportswear. We have attached great importance to this right from the start and the customer thanks us every time they go out.

OUR MISSION

SUSTAINABILITY IS VERY IMPORTANT TO US AND THEREFORE WE ARE ALWAYS AFFECTING TO OPTIMIZE OUR PROCESSES AND SUPPLY CHAINS. To avoid unnecessary CO2 generation, we manufacture 100% in Italy, 2 hours from our headquarters. ALL USED FABRICS ARE BLUESIGN®️ AND OEKO-TEX®️ CERTIFIED.  IT IS NOT ONLY IN OUR HANDS, BUT WE ARE WELL POSITIONED WITH OUR PARTNERS.


IF WE ALL MAKE A CONTRIBUTION TO ENVIRONMENTAL PROTECTION, THEN WE WILL BE ABLE TO ENJOY CYCLING WITH LOTS OF JOY AND BEAUTIFUL VIEWS IN THE FUTURE.

WHAT WE DO TODAY DECIDES HOW THE WORLD LOOKS LIKE TOMORROW.


MARIE VON EBNER-ESCHENBACH

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